PURE & NATURAL

HEALTHISTRAW

BRAND FILM

TESTIMONIAL

DOCUMENTARY PHOTOGRAPHY

LIFESTYLE PHOTOGRAPHY

PRODUCT PHOTOGRAPHY

REAL PEOPLE. REAL STORIES. SHARED VALUES.

We partnered with HealthiStraw to create a series of brand films, testimonials, and photography that showcase the authentic stories behind their product. Featuring real customers — from equestrians to gardeners — the campaign highlights the shared passion, care, and belief in HealthiStraw’s mission, building trust and connection through honest, character-driven storytelling.

BRAND FILM

FOXTROT

AGAINST THE ODDS, TOGETHER.

Foxtrot tells the emotional story of Lizzy and her horse, Fox Trot (Vixen), as they rise through the ranks to compete internationally at the second-highest level of horse trials eventing. Through dressage, stadium jumping, and cross-country, the film captures the grit, partnership, and heart that drive their journey.

+ Vancouver, British Columbia

Promo + Commercial

CLAUDIA

PASSION, DEDICATION, AND THE HORSES THAT INSPIRE IT.

Claudia’s love for horses and eventing shines through in everything she does. Despite early mornings and long days in all kinds of weather, she’s living her dream — with a tenacity that inspires others and a care for her horses that always comes first.

+ Montreal, Quebec

CASS

FROM STRESS TO SOIL, AND A LIFE REIMAGINED.

Cass left a high-pressure corporate career as an event planner to find peace and purpose in gardening. What started as a way to decompress became a new way of life — one rooted in nature, renewal, and a passion for the land she tends.

+ San Diego, California

photography

AUTHENTIC MOMENTS AND PRODUCTS, BROUGHT TO LIFE.

Our photography for HealthiStraw brings together authentic documentary moments, lifestyle imagery, and clean product visuals to tell a complete story of the brand. From hands-on work in barns and gardens to the quiet care between people and animals, every image reflects HealthiStraw’s commitment to quality, purpose, and the real lives they support.

An eventer riders her horse outside along a fence with trees in the background. Photography captured by MAST Creative, a creative agency based in Winnipeg, Manitoba, as part of an advertising campaign.
A woman wraps a horses leg. Photography captured by MAST Creative, a creative agency based in Winnipeg, Manitoba, as part of an advertising campaign.
An eventer puts a bridle onto her horse. Photography captured by MAST Creative, a creative agency based in Winnipeg, Manitoba, as part of an advertising campaign.
A horse trainer lunges her horse outside in the rain on a cloudy day. Photography captured by MAST Creative, a creative agency based in Winnipeg, Manitoba, as part of an advertising campaign.
A hand holding clean, fresh chopped straw. Photography captured by MAST Creative, a creative agency based in Winnipeg, Manitoba, as part of an advertising campaign.
A horse trainer working her horse in the rain. Photography captured by MAST Creative, a creative agency based in Winnipeg, Manitoba, as part of an advertising campaign.
An eventer practices on her horse in an indoor riding arena. Photography captured by MAST Creative, a creative agency based in Winnipeg, Manitoba, as part of an advertising campaign.
A horse trainer cleans a barn with chopped straw. Photography captured by MAST Creative, a creative agency based in Winnipeg, Manitoba, as part of an advertising campaign.
Cleaning out a stall filled with EquineStraw. Photography captured by MAST Creative, a creative agency based in Winnipeg, Manitoba, as part of an advertising campaign.
A horse and rider jump over an obstacle. Photography captured by MAST Creative, a creative agency based in Winnipeg, Manitoba, as part of an advertising campaign.
An eventer rides her horse through some water outdoors near Montreal, Quebec. Photography captured by MAST Creative, a creative agency based in Winnipeg, Manitoba, as part of an advertising campaign.
A horse sticks it's nose out of it's stall to sniff a bag of EquineStraw. Photography captured by MAST Creative, a creative agency based in Winnipeg, Manitoba, as part of an advertising campaign.
A horse lies down in the soft bedding of her stall in Montreal, Quebec. Photography captured by MAST Creative, a creative agency based in Winnipeg, Manitoba, as part of an advertising campaign.
An eventer jumps with her horse over an obstacle. Photography captured by MAST Creative, a creative agency based in Winnipeg, Manitoba, as part of an advertising campaign.
A lady kisses her horse on the nose. Photography captured by MAST Creative, a creative agency based in Winnipeg, Manitoba, as part of an advertising campaign.
A hobby farmer couple unload FarmStraw from the back of a truck. Photography captured by MAST Creative, a creative agency based in Winnipeg, Manitoba, as part of an advertising campaign.
A white and gray chicken walks inside the chicken coop with a hobby farmer in the background. Photography captured by MAST Creative, a creative agency based in Winnipeg, Manitoba, as part of an advertising campaign.
Chicken's eggs being collected from their cozy spot in the chopped straw. Photography captured by MAST Creative, a creative agency based in Winnipeg, Manitoba, as part of an advertising campaign.
A hobby farmer pushes a wheelbarrow of FarmStraw. Photography captured by MAST Creative, a creative agency based in Winnipeg, Manitoba, as part of an advertising campaign.
A gardener and her daughter spread GardenStraw mulch in a fresh planter. Photography captured by MAST Creative, a creative agency based in Winnipeg, Manitoba, as part of an advertising campaign.
Hands working in the garden. Photography captured by MAST Creative, a creative agency based in Winnipeg, Manitoba, as part of an advertising campaign.
Fresh produce from a backyard garden. Photography captured by MAST Creative, a creative agency based in Winnipeg, Manitoba, as part of an advertising campaign.
A gardener spreads GardenStraw mulch in her garden box. Photography captured by MAST Creative, a creative agency based in Winnipeg, Manitoba, as part of an advertising campaign.

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