Born in the north

BAFFIN LTD.

At Baffin Ltd. they believe that “product testing shouldn’t end in a factory or lab.” They send their boots out into the most extreme environments on the planet; if they can hold up there, they can perform anywhere.

spot 1 //

WAITING FOR WOLVES //

A wildlife photographer is helicoptered out to a remote location to capture an image of the elusive grey wolf. For him, the reward comes as much from the battle against the elements and proving to himself that he can overcome adversity as it does from the actual photograph. Of course, the right tools, gear, and knowledge all play a part in the journey to success.

spot 2 //

BEYOND THE RIDGE //

Experience the ultimate North adventure with Baffin boots. Join an intrepid outdoorsman as he conquers the extreme ice-fishing terrain of Lake Winnipeg. Our energy-packed commercial captures the reality of resilience in the face of harsh conditions, showcasing the unrivaled durability of Baffin boots. Born in the North, built for extremes.

A polar explorer struggles to pull his sled over an ice ridge.  Photography captured by MAST Creative, a creative agency based in Winnipeg, Manitoba, as part of an advertising campaign for Baffin Boots Ltd.

Photogrpahy //

A man sits on a snowmobile with his boots resting on the snow.  Photography captured by MAST Creative, a creative agency based in Winnipeg, Manitoba, as part of an advertising campaign for Baffin Boots Ltd.
A wildlife photographer waits in the forest for a wolf in Canada.  Photography captured by MAST Creative, a creative agency based in Winnipeg, Manitoba, as part of an advertising campaign for Baffin Boots Ltd.
A northern explorer wearing snow shoes pulls a sled through the snow.  Photography captured by MAST Creative, a creative agency based in Winnipeg, Manitoba, as part of an advertising campaign for Baffin Boots Ltd.
A person sips warm coffee while ice fishing inside a pop-up tent on Lake Winnipeg.  Photography captured by MAST Creative, a creative agency based in Winnipeg, Manitoba, as part of an advertising campaign for Baffin Boots Ltd.
A woman slides in boots and snow sprays up.  Photography captured by MAST Creative, a creative agency based in Winnipeg, Manitoba, as part of an advertising campaign for Baffin Boots Ltd.
A man scoops snow out of a hole that he has drilled for ice fishing.  Photography captured by MAST Creative, a creative agency based in Winnipeg, Manitoba, as part of an advertising campaign for Baffin Boots Ltd.
A man carries an ice auger while fishing in Canada.  Photography captured by MAST Creative, a creative agency based in Winnipeg, Manitoba, as part of an advertising campaign for Baffin Boots Ltd.
A man stands on clear blue ice wearing winter boots.  Photography captured by MAST Creative, a creative agency based in Winnipeg, Manitoba, as part of an advertising campaign for Baffin Boots Ltd.
A pilot sands outside his helicopter in winter.  Photography captured by MAST Creative, a creative agency based in Winnipeg, Manitoba, as part of an advertising campaign for Baffin Boots Ltd.
A fisherman drills a hole through the ice in search of fish.  Photography captured by MAST Creative, a creative agency based in Winnipeg, Manitoba, as part of an advertising campaign for Baffin Boots Ltd.
An outdoor explorer walks through deep snow with snow shoes pulling a sled.  Photography captured by MAST Creative, a creative agency based in Winnipeg, Manitoba, as part of an advertising campaign for Baffin Boots Ltd.

TELL YOUR STORY //